Aspiring to Success
Sam Boraie serves as the Vice President of Boraie Development, a real estate firm which has contributed to many exciting projects in New Brunswick, Newark and Atlantic City. Recently, his company began marketing The Aspire. This large apartment complex sits close to the business center of the City of New Brunswick in New Jersey.
Mr. Boraie works on behalf of a real estate company in the forefront of urban renewal in New Jersey. The Aspire will add new badly needed residences to a busy city neighborhood. It offers 238 designer efficiency, one-bedroom and two-bedroom units, plus a number of upscale apartment complex amenities. (For instance, tenants enjoy private parking with immediate access to the building, plus an opulent lobby staffed on an around-the-clock basis. It towers 17 stories high, and encompasses an impressive 370,000 square feet.
Pioneering Urban Renewal
Sam Boraie has fostered a lifelong interest in real estate development and the growth of the City of New Brunswick. He works in a firm founded several years ago by his father, 73-year old Omar Boraie, the President of Boraei Development LLC. During his lifetime, Sam Boraie has witnessed extensive changes in the landscape of this New Jersey metropolis, frequently as a result of his father’s efforts.
Trained in chemistry, the patriarch of the Boraie family left Egypt and traveled extensively through Europe before settling in New Brunswick in 1972. He became actively involved in revitalizing the inner city, helping to encourage the interest of his children Wasseem, Sam and Hiam in real estate development as a field.
A Bold New Undertaking
Sam Boraie and his company hope the Aspire will persuade some people who work in downtown New Brunswick to rent luxurious apartments here instead of commuting into the City from other surrounding locations. Units in the new building supply a number of amenities, including stainless steel kitchen appliances by GE and modern clothes washers and dryers. With elegant hardwood floors, nicely carpeted bedrooms and cable-ready wiring, the residential units promise a comfortable lifestyle within the business district.
Located just a short walk away from a New Jersey Transit Station and proximate to restaurants, bistros and night spots, the new project may well appeal to residents of New York City, also. The pet-friendly Aspire offers interior individual storage (including bike storage) plus a modern fitness center and a club with kitchen and food preparation facilities. Tenants also enjoy access to two separate “green roofs” located on the 18th level.
Revitalizing New Brunswick
Will Sam Boraie’s latest multi-unit development transform the downtown? This process appears underway. The Aspire has begun accepting reservations for tenants and some one-bedroom units have already filled up!
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